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Success Case Study: NomNomNow Pet Food - Leveraging online retail to deliver healthy, premium, and fresh pet food

Restricted to one authorized user; Open on 1 PC/ mobile / Tablet only.
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Copy Option: No
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Deliverable Format : PDF viewable on the website via username

Single User License
AED 3652

Restricted to one authorized user; Open on 1 PC/ mobile / Tablet only.
Print Option: No
Copy Option: No
Download Option: No
Deliverable Format : PDF viewable on the website via username

Site License
AED 7303

Multiple Users within the Company/ Enterprise
Print Option: Yes
Copy Option: Yes
Download Option: Yes
Deliverable Format : Excel, PDF viewable on the website via username

Corporate User License
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Details

Success Case Study: NomNomNow Pet Food-Leveraging online retail to deliver healthy, premium, and fresh pet food

Summary

"Success Case Study: NomNomNow Pet Food", is part of GlobalData's Successes and Failures research. It examines the details and the reasons behind the success of NomNomNow in the US. It delivers the critical what?, why?, and so what? analysis to teach you crucial lessons that increase your chances of launching successful products in the online pet food market.

Launched in May 2018 in the US, NomNomNow positions itself as a fresh, healthy, premium pet food producer and e-retailer from which shoppers can directly purchase made-to-order pet meals. The report explores how NomNomNow has successfully capitalized on a gap in the market for fresh, premium pet food that can be purchased online.

Scope

- NomNomNow has successfully tapped into the pet humanization trend with fresh, "restaurant-quality" ingredients. The company has created personalized pet food formulations and effectively communicates its claimed health benefits.

- NomNomNow's efficient supply chain allows for a seamless online shopping experience that maximizes convenience.

Reasons to buy

- Increase the chance of success by learning from brands/products that have performed well: successful innovation can enhance profit and reputation.

- Understand the relevant consumer trends and attitudes that drive and support innovation success so you can tap into what is really impacting the industry.

- Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.

- Access valuable strategic take-outs to help direct future decision-making and inform new product development.

READ MORE

Table Of Content

Scope

Table of Contents

1. Introduction

2. What?

3. Why?

4. Take-Outs

5. Appendix

Licence Rights

Single User License:
Report can be used by individual purchaser only

Site License:
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License: 
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

Section Purchase

To know more information on Purchase by Section, please send a mail to support@kenresearch.com

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Products and Companies

Products

Success, failure, CPG, FMCG, innovation, pet care, pet food, ecommerce, online retail, convenience, digital, premiumization, fresh, personalization, pet humanization


Companies

NomNomNow

Ollie

Company Profile

Company Profile Title

Success Case Study: NomNomNow Pet Food-Leveraging online retail to deliver healthy, premium, and fresh pet food

Summary

"Success Case Study: NomNomNow Pet Food", is part of GlobalData's Successes and Failures research. It examines the details and the reasons behind the success of NomNomNow in the US. It delivers the critical what?, why?, and so what? analysis to teach you crucial lessons that increase your chances of launching successful products in the online pet food market.

Launched in May 2018 in the US, NomNomNow positions itself as a fresh, healthy, premium pet food producer and e-retailer from which shoppers can directly purchase made-to-order pet meals. The report explores how NomNomNow has successfully capitalized on a gap in the market for fresh, premium pet food that can be purchased online.

Scope

- NomNomNow has successfully tapped into the pet humanization trend with fresh, "restaurant-quality" ingredients. The company has created personalized pet food formulations and effectively communicates its claimed health benefits.

- NomNomNow's efficient supply chain allows for a seamless online shopping experience that maximizes convenience.

Reasons to buy

- Increase the chance of success by learning from brands/products that have performed well: successful innovation can enhance profit and reputation.

- Understand the relevant consumer trends and attitudes that drive and support innovation success so you can tap into what is really impacting the industry.

- Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.

- Access valuable strategic take-outs to help direct future decision-making and inform new product development.

READ MORE

Scope

Table of Contents

1. Introduction

2. What?

3. Why?

4. Take-Outs

5. Appendix

Single User License:
Report can be used by individual purchaser only

Site License:
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License: 
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

To know more information on Purchase by Section, please send a mail to support@kenresearch.com

INQUIRE FOR COVID-19 IMPACT ANALYSIS

Products

Success, failure, CPG, FMCG, innovation, pet care, pet food, ecommerce, online retail, convenience, digital, premiumization, fresh, personalization, pet humanization


Companies

NomNomNow

Ollie