The ramification of e-commerce websites and accessibility of low-cost cargo have transformed the e-commerce logistics market around the country. Moreover, the extensive prominence of C2C and B2C e-commerce websites has fostered the requirement for the domestic and international e-commerce logistics. The growth of digital technology has augmented the implementation rate of E-commerce logistics services. The market growth is propelled by aspects such as increase of cross-border e-commerce activities, upsurge in the internet penetration and sales of the foreign goods and particularly in developed regions.
According to the report analysis, ‘Philippines E-Commerce Logistics Market Outlook to 2025 – Driven by Growth in Internet Penetration along with Introduction of New Age Technologies by Logistics Players’ states that the Filipino E-commerce industry has observed a moderate grow over the past 5-6 years with an augment in internet penetration into the country. Appreciation in the number of smartphones in the country, fast-increasing middle-class population, Great consumer confidence, transforming consumer preferences, etc. has increased the growth of e-commerce leading to surging requirement for e-commerce logistics as well around the country. Manila and some other cities involving the Central Quezon City, Cebu, and Davao have emerged as the foremost hub for demand and supply of e-commerce logistics. The COVID-19 pandemic has also pushed the require in the market as the requirement for social distancing have forced individuals to rely on online shopping. The growth in E-commerce orders for logistics has been majorly propelled by an increment in internet affinity and requirement for value-added services.
The competition in the e-commerce logistics space in the Philippines is extremely concentrated whereby foremost 4-5 companies control the majority of the share in the market. The foremost e-commerce logistics companies involve LEL Express, J&T Express, NinjaVan, Lalamove, Entrego, GoGo Xpress, LBC Express, Shopee Xpress, 2GO Xpress, Air21, JRS Express, and few others. The e-commerce market is also extremely fragmented as the majority of the market share is collected of the topmost 3-4 players. Fleet size, number of orders, clientele, number of delivery centers, value-added services, price, and delivery time are the foremost competing parameters for the e-commerce logistics providers.
E-commerce warehousing sector in Philippines
The warehousing market in the Philippines is still in the increasing phase where the majority of the domestic companies are functioning through their own in-house operations and are less aimed on the out-sourcing it to 3PL companies.
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E-Commerce warehousing has seized ~6% of the complete warehousing space in the Philippines. The increment of e-commerce within the country has given a foremost boost to the warehousing market. Most of the e-commerce logistics market players have their own warehousing space in order to manage all the functions by themselves. E-commerce companies in the Philippines commonly prefer to own their warehouses in the top-tier cities & outsource the warehousing demands to e-com logistics companies in the provincial areas. For last-mile hubs, market players either set up their own branches or partner with the prevailing malls or retail outlets as a pickup and drop amenities.
Over the review period, the Philippines E-commerce logistics market is predicted to propel up the demand because of the projected surge in internet penetration, particularly its exposure to the youth. Owing to the COVID-19 outbreak, there has been a move from offline sales to online sales, which is projected to ensure substantial growth during the future as well. The e-commerce logistics market in the country is projected to grow on the back of new technologies likewise Automation, Blockchain, and the Internet of Things, which will be discovered to increase efficiency, advance the customer experience and improve the service quality.
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Ankur Gupta, Head Marketing & Communications
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