The button battery or battery cell is a compact single cell shaped similar to a small button placed on a garment. The usual size of cell is 5mm to 25mm (diameter) and the button cells are widely used to driving the small portable electronic devices such as wrist watches, artificial heart pacemakers pocket calculators, implantable cardiac defibrillators, vehicle key less entry transmitters, hearing aids and many more. Moreover, the larger versions are further called coin variants. The devices that primarily use the button cells are primarily built around a cell providing power to device. The substantial hike in demand for the electronic items are expected to create a lucrative growth opportunities for the market. The size of a button cell is quite small and it is risky for the small children to swallow it, and may cause the fatalities. Some of the manufacturers use cadmium or the mercury over cell productions that are harmful to health. Many governments have further banned the usage of mercury in the products that may encourage the vendors in order to find alternative material for the cells. The rise in demand for the electronic product is expected to increase significantly in the developing countries over the forecast period.
According to study, “Global Button Batteries Market to reach USD XX Billion by 2026” the key companies operating in the global button batteries market are Murata Manufacturing Co., Ltd., Berkshire Hathaway Inc. (Duracell International Inc.), Panasonic Corporation, Seiko Instruments Inc., Maxell Holdings, Ltd., Camelion Battery Company Limited, Energizer Holdings, Inc., East (Shenzhen) Technology Co., Ltd., Toshiba Corporation, Renata AG SA. The leading players are further focusing on the technological developments for reducing the cost of production and increase in sales owing to the growth of competition in the market.
Based on type, button batteries market is segmented as silver oxide battery and alkaline batteries. Based on letter code, market is segmented as S – Silver, L – Alkaline, C – Lithium, P - Zinc-air and Z – Nickel. Based on package size, market is segmented as 4 (4.8 mm), 5 (5.8 mm), 6 (6.8 mm), 7 (7.9 mm), 9 (9.5 mm), 10 (10 mm), 11 (11.6 mm), 12 (12.5 mm), 16 (16 mm), 20 (20 mm), 23 (23 mm), 24 (24.5 mm) and others. In addition, based on application, market is segmented as toy, digital products, medical instruments (artificial cardiac pacemakers, hearing aids and implantable cardiac defibrillators) and others.
The button batteries market is driven by rapid industrialization, followed by growth in government initiatives and rise in demand from Tier-II and Tier-III cities. However, high production cost of button batteries may impact the market. Moreover, miniaturization of electronic devices & button cells and growth in technological advancements such as phasing out of mercury usage in button cells are key opportunities for market.
Based on geography, the Asian-Pacific region dominates the global button batteries market owing to rise in production of electrical equipment coupled with rapid industrialization in the region. In near future, it is predicted that the global button batteries market will be reached at quick pace as a result of increase in purchasing power of consumers during the forecast period.
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Ankur Gupta, Head Marketing & Communications