How Saudi Arabia Online Car Wash Market Is Positioned?
Due to less technological advancements, the country was observed with traditional bucket car washing and stationary car washing methods. During this phase, people were observed with more of cars and unwanted waiting in queues for car wash. The car wash market is being dominated by large chunk of unorganized / independent car wash / car maintenance service providers which consume large quantity of water thus, leading to water wastage. Car wash and car care business in the country evolved after the introduction of several online mobile app aggregators that tend to connect users with car wash service providers. Later on, the Companies focused towards providing different type of car wash services such as steam wash, car waxing and polishing, waterless car wash. Apart from that, they specialize in providing road side assistance and car maintenance. Growing number of cars as well as the economic development in the KSA has made it one of the most promising markets in the car wash industry. Car wash industry in the KSA has been growing along with the growing need for enhanced car wash and car care products, solutions and services.
The car wash business has taken off in the Middle East region owing to the difficult weather conditions in the region including sandstorms thereby, leading to significant need for intensive cleaning and car maintenance services. The online car wash market of KSA was observed to generate a gross transaction value (GTV) of close to SAR ~ million in the year 2018 including online car wash services via both service centers and mobile car washing.
Comparative Landscape In Saudi Arabia Online Car Wash Market
Competition within the KSA online car wash market was observed as highly fragmented with the presence of mobile app aggregators who provide an online platform where customers can avail car maintenance services from listed service providers / centers across the country. The market is presently operating at a nascent stage as the concept of booking car wash via mobile application is fairly new in the market. As a result of which, there is no dominant player in terms of car washing within the Kingdom as they receive limited bookings on a daily basis. Some of leading online car maintenance aggregators operating in the KSA include CarSpa, CarHub, Morni, Ezhalha, Luz Car Wash and others.
Key Segments Covered
Car Wash Services
Car Wash via Service Center
Mobile Wash Service at Doorstep
Key Target Audience
Independent Car Wash Service Providers
Online Car Wash Service Providers
Mobile Car Wash Service Providers
Car Maintenance and Car Care Service Providers
Car Wash Equipment Players
OEM Service Stations
Multi-Brand Car Outlets
Private Equity and Venture Capitalists
Time Period Captured in the Report:
Market Size - 2018
Key Topics Covered in the Report
Saudi Arabia Car Wash Market Overview and Size
Saudi Arabia Online Car Wash Market Size By Gross Transaction Value, 2018
Business Model / Operating Model in Saudi Arabia Online Car Wash Market
Competitive Scenario of Major Car Wash Service Providers Operating in the Saudi Arabia Online Car Wash Market
Strengths and Weaknesses of Major Car Wash Service Providers (CarSpa, Ezhalha, Car Hub and Morni) Operating in Saudi Arabia Online Car Wash Market
Company Profile of Major Mobile App Aggregators (CarSpa, Ezhalha, CarHub and Morni) Operating in Saudi Arabia Online Car Wash Market
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Ankur Gupta, Head Marketing & Communications