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India Self Drive Car Rental Market Segmentation: Ken Research
November 2019

By Market Structure (Organized and Unorganized Market): Organized India Self Drive Car Rental Market dominated both in terms of Gross Transaction Value (GTV) and Fleet Size during FY’2019. The organized market space is also supposed to further expand in the future as they are able to provide a structured and transparent fee structure along with extra and complimentary customer services such as on road assistance, GPS, cleaning and maintenance which the unorganized sector fails to do so. Organized space of the market overall amounted to ~ in terms of GTV and ~ in terms of Fleet size. While unorganized space lacked far behind.

By Cities of India (Bangalore, Delhi, Mumbai, Pune Chandigarh and others): This segmentation focuses on the larger part of the GTV earned in every major city of India. Bangalore leads in this segment by amounting to ~ as it is the home to every major startup in this Industry and provides growth opportunities for tech savvy people and a good place for on ground testing and research. Moreover, corporate offices and youth population of Delhi and Mumbai makes them the second and third largest contributors of GTV for this market respectively. Delhi amounted to ~ in terms of GTV while Mumbai amounted to ~ in FY’2019. Other cities are also developing terms of GTV and are supposed to grow further in the Future.

By Booking Channel (Mobile Application, Online Portals and Physical Bookings): There are majorly 3 forms of booking a self drive car out of which, Mobile application booking is the most favorable one and amounts to ~ in FY’2019, as it provide the user with the ease of booking a car from anywhere with just a small application. Increase in number of smartphone users and Internet users is further supposed to increase the share of this segment. The second most preferable mode is via an online portal, which is the website of the company and holds ~ share in FY’2019. There is also a third option of making a physical booking by calling or by visiting the centers which holds a very low share of ~.

By Booking Package (Hourly, Daily, Weekly and Monthly): Majority of customers prefer to book car on the basis of daily package as they provide them with the most economical packages and durations. Hence, that segment amounts to ~ in the India self drive car rental market. The Daily basis package amounted to the ~ of the total number of Bookings done in FY’2019. However, there has also been an increase in the week long trips that are taken during the week, due to family getaways and corporate bookings, which amounts to ~ in FY’2019. Hourly package is also chosen by individuals who prefer to use the car for a stipulated period of time, amounting to ~ and monthly packages amounts to ~ of the total number of bookings.

By usage (Intercity and Intracity): The development of roads and Highways all across India provides a well connected network of roads and highways which in turn allows the people to easily travel from one city to another, this is a major reason as Intercity trips holds a ~ part of total trips done by the users, in comparison to Intracity trips made by them which amounts to ~ in this segment.

By Booking Period (Weekends and Weekdays): The weekend segment dominated throughout the year. Since majority of quick getaways and short trips can also be planned during this time and provides a large population of India with a chance of getting away from the city life for a while.  This is the main reason as to why Weekend trips amounts to ~ in FY’19. The other section of this segment comprises of bookings made for the weekdays, which are usually done by Corporate Clients or Students and amounts to ~ of the total Bookings done.

By Types of cars (Hatchbacks, Sedans, SUV+MUV): This segmentation focuses on providing a clear idea about the dynamicity of a company and what is their car portfolio like. The industry overall holds a similar number of Hatchbacks and SUV and MUV in their fleet  which amounts to ~ of the total fleet size of the organized sector as the demand for them is very high and these cars are the one that provides the company with most of their revenues. Sedan cars are the least used cars and amounts to ~ in the market.

By Segments of Cars (Standard and Luxury): Luxury cars are the high end cars provided by a rental company, and are mostly based on style and performance. These types of cars provide maximum comfort and style. It provides the customers with elegance, unperturbed hassle free ride while arriving in style. However, they do not hold a major share in the industry as they are very costly to procure and then optimize as well. Standard cars provide the company with economical value and amounts to ~ of the total Fleet size of the Industry.

By Status of Ownership (Owned or Leased): This segment studies about the ownership status of each organized players in the market and gives the analysis that all the players are now hesitant by operating at a heavy asset model and does not want to increase the size of their balance sheet. However a large amount of company’s fleet are owned by them and amounts to ~ of this segment, but the outlook for the future decrease the percentage change and provides an opportunity for growth in terms of leased cars from third party and other car manufacturers.

Key Segments Covered:-


Organized Sector

By Cities of India (Bangalore, Delhi Mumbai and Others)

Unorganized Sector

Number of Bookings

By Booking Channel (Mobile, Online and Physical)

By Booking Package (Hourly, Daily, Weekly and Monthly)

By Usage (Intercity and Intracity)

By Booking Period (Weekends and Weekdays)

Fleet Size

Organized Sector

By Types of Cars (Hatchback, Sedan, SUV+MUV)

By Segment of Cars (Standard and Luxury)

By Status of Ownership (Owned and Leased)

Unorganized Sector

Key Topics Covered in This Report:-

India Self Drive Car Rental Market

India Self Drive Car Rental Industry

India Self Drive Car Rental Industry Research Report

Self Drive Car Rental Market In India

Self Drive Car Rental Industry In India

Market Research Report Of India Self Drive Car Rental

Industry Research Report Of India Self Drive Car Rental

India Self Drive Car Rental Market Analysis

India Self Drive Car Rental Market Revenue

India Self Drive Car Rental Market Growth

India Self Drive Car Rental Market Trends

India Self Drive Car Rental Market Major Players

India Self Drive Car Rental Market Competition

India Self Drive Car Rental Market Size

India Self Drive Car Rental Market Shares

India Car Rental Market

India Car Rental Industry

India Self Driving Car Rental Market

Time Period Captured in the Report:-

Historical Period – FY’2014-FY’2019

Forecast Period - FY’2019-FY’2024

Major Companies Covered:-





Avis India

MyChoize (ORIX)

Eco Rent a Car

Zip Cars

Jiffy Cars

Voler Cars

For information click on the below mentioned link:-

Self Drive Car Rental Market In India

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UK Used Car Market Outlook To 2023 – Market Structure (Organized And Unorganized Market); Type Of Used Cars (MPVs / Sedan, Economy / Hatchbacks And SUVs); Kilometers Driven(Less Than 5,000 Km; 5,000-20,000 Km; 20,000-50,000 Km; 50,000-80,000 Km; 80,000-120,000 Km And Above 120,000 Km); By Year Of Manufacture (< 2000, 2000-2002, 2003-2005, 2006-2008, 2009-2012 And 2013-2018); And By Car Make (Toyota, Ford, Nissan, Volkswagen, Vauxhall, BMW, Honda, Kia, Lexus, Renault And Others).

Contact Us:-

Ken Research

Ankur Gupta, Head Marketing & Communications