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NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET 2019-2027

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MARKET OUTLOOK

Triton estimates the North America marketing automation software market to develop at a CAGR of 8.42% during the forecast period of 2019-2027.

The rise in the demand for digital marketing is enhancing the requirement of the marketing automation software market in the North American region. The marketing automation software market report consists of four major segments which include applications, verticals, deployment models and end users.

The United States leads the marketing automation software market in the North American region. The increasing demand and acceptance of digital marketing and automation tools are responsible for driving the growth of the marketing automation software market in North America. Also, the increasing adoption of cloud-based technology provides key opportunities for market growth.

COMPETITIVE OUTLOOK

The established companies in the marketing automation software market are Infusionsoft (Keap), Greenrope, Hatchbuck, Hubspot, Inc., Oracle Corporation, SAS Institute, Adobe Systems, International Business Machines Corporation (IBM), SalesForce, eTrigue Corporation, SAP SE, Cognizant Technology Solution, Insidesales.com, Inc. (holding company of Inboundio), and Act-On Software.

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Table Of Content

Scope

TABLE OF CONTENTS

1. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET-SUMMARY

2. INDUSTRY OUTLOOK

2.1. MARKET DEFINITION

2.2. KEY INSIGHTS

2.2.1. LEAD NURTURING & LEAD SCORING IS THE FASTEST GROWING APPLICATION IN MARKETING AUTOMATION SOFTWARE MARKET

2.2.2. CLOUD IS THE DOMINANT DEPLOYMENT MODEL IN MARKETING AUTOMATION SOFTWARE MARKET

2.3. PORTER'S FIVE FORCE ANALYSIS

2.3.1. THREAT OF NEW ENTRANTS

2.3.2. THREAT OF SUBSTITUTE

2.3.3. BARGAINING POWER OF SUPPLIERS

2.3.4. BARGAINING POWER OF BUYERS

2.3.5. THREAT OF COMPETITIVE RIVALRY

2.4. MARKET ATTRACTIVENESS INDEX

2.5. VENDOR SCORECARD

2.6. MARKET DRIVERS

2.6.1. RISE IN THE DEMAND FOR DIGITAL MARKETING

2.6.2. GROWTH IN THE DEMAND TO INTEGRATE MARKETING EFFORTS

2.6.3. INCREASING IMPORTANCE TO CUSTOMER EXPERIENCE

2.6.4. NEED FOR HIGHER ROI

2.7. MARKET RESTRAINTS

2.7.1. CONCERNS RELATED TO DATA

2.7.2. INTEROPERABILITY ISSUES

2.8. MARKET OPPORTUNITIES

2.8.1. RISING ADOPTION OF CLOUD-BASED TECHNOLOGY

2.8.2. INCREASE IN THE USE OF LOCATION-BASED MARKETING

2.9. MARKET CHALLENGES

2.9.1. AMALGAMATION WITH EXISTING MARKETING SYSTEM

2.9.2. SHORTAGE OF KNOWLEDGE AND SKILLED EMPLOYEES

3. MARKETING AUTOMATION SOFTWARE MARKET OUTLOOK-BY APPLICATION

3.1. CAMPAIGN MANAGEMENT

3.2. E-MAIL MARKETING

3.3. MOBILE APPLICATION

3.4. INBOUND MARKETING

3.5. LEAD NURTURING & LEAD SCORING

3.6. REPORTING & ANALYTICS

3.7. SOCIAL MEDIA MARKETING

3.8. OTHER APPLICATION

4. MARKETING AUTOMATION SOFTWARE MARKET OUTLOOK-BY VERTICAL

4.1. ACADEMIC & EDUCATION

4.2. ADVERTISING & DESIGN

4.3. BFSI

4.4. HEALTHCARE

4.5. MANUFACTURING & DISTRIBUTION

4.6. MEDIA & ENTERTAINMENT

4.7. RETAIL

4.8. OTHER VERTICALS

5. MARKETING AUTOMATION SOFTWARE MARKET OUTLOOK-BY DEPLOYMENT

5.1. ON-PREMISES

5.2. CLOUD

6. MARKETING AUTOMATION SOFTWARE MARKET OUTLOOK-BY END-USER

6.1. SMALL & MEDIUM BUSINESSES (SMBs)

6.2. LARGE ENTERPRISES

7. MARKETING AUTOMATION SOFTWARE MARKET-NORTH AMERICA

7.1. UNITED STATES

7.2. CANADA

8. COMPETITIVE LANDSCAPE

8.1.1. INTERNATIONAL BUSINESS MACHINES CORPORATION

8.1.2. ORACLE CORPORATION

8.1.3. SALESFORCE

8.1.4. SAP SE

8.1.5. ADOBE SYSTEMS

8.1.6. SAS INSTITUTE

8.1.7. ACT-ON SOFTWARE

8.1.8. COGNIZANT TECHNOLOGY SOLUTIONS

8.1.9. ETRIGUE CORPORATION

8.1.10. GREENROPE

8.1.11. HATCHBUCK

8.1.12. HUBSPOT, INC.

8.1.13. INSIDESALES.COM INC (HOLDING COMPANY OF INBOUNDIO)

8.1.14. INFUSIONSOFT (KEAP)

9. METHODOLOGY & SCOPE

9.1. RESEARCH SCOPE

9.2. SOURCES OF DATA

9.3. RESEARCH METHODOLOGY

 

 

 

TABLE LIST

TABLE 1: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY COUNTRY, 2019-2027 (IN USD MILLION)

TABLE 2: MARKET ATTRACTIVENESS INDEX

TABLE 3: VENDOR SCORECARD

TABLE 4: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY APPLICATION, 2019-2027, (IN USD MILLION)

TABLE 5: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY VERTICAL, 2019-2027, (IN USD MILLION)

TABLE 6: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT, 2019-2027, (IN USD MILLION)

TABLE 7: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY END-USER, 2019-2027, (IN USD MILLION)

TABLE 8: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY COUNTRY, 2019-2027 (IN USD MILLION)

 

 

FIGURE LIST

FIGURE 1. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, 2019-2027 (IN USD MILLION)

FIGURE 2. PORTER'S FIVE FORCE ANALYSIS OF MARKETING AUTOMATION SOFTWARE MARKET

FIGURE 3. KEY IMPACT ANALYSIS

FIGURE 4. KEY PLAYER POSITIONING IN 2018 (%)

FIGURE 5. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY CAMPAIGN MANAGEMENT 2019-2027 (USD MILLION)

FIGURE 6. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY E-MAIL MARKETING 2019-2027 (USD MILLION)

FIGURE 7. WORLDWIDE E-MAIL ACCOUNT FROM 2015-2019 (USD MILLION)

FIGURE 8. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY MOBILE APPLICATION 2019-2027 (USD MILLION)

FIGURE 9. NORTH AMERICA SMARTPHONE & TABLET USERS FROM 2014-2020 (USD BILLION)

FIGURE 10. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY INBOUND MARKETING 2019-2027 (USD MILLION)

FIGURE 11. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY LEAD NURTURING & LEAD SCORING 2019-2027 (USD MILLION)

FIGURE 12. NORTH AMERICA DIGITAL BUYERS FROM 2014-2019 (USD BILLION)

FIGURE 13. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY REPORTING & ANALYTICS 2019-2027 (USD MILLION)

FIGURE 14. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY SOCIAL MEDIA MARKETING 2019-2027 (USD MILLION)

FIGURE 15. NORTH AMERICA SOCIAL MEDIA USERS FROM 2015-2020 (USD BILLION)

FIGURE 16. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY OTHER APPLICATIONS 2019-2027 (USD MILLION)

FIGURE 17. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY ACADEMIC & EDUCATION MARKET 2019-2027 (USD MILLION)

FIGURE 18. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY ADVERTISING MARKET 2019-2027 (USD MILLION)

FIGURE 19. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY BANKING FINANCIAL SERVICES & INSURANCE 2019-2027 (USD MILLION)

FIGURE 20. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY HEALTHCARE MARKET 2019-2027 (USD MILLION)

FIGURE 21. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY MANUFACTURING & DISTRIBUTION 2019-2027 (USD MILLION)

FIGURE 22. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY MEDIA & ENTERTAINMENT MARKET 2019-2027 (USD MILLION)

FIGURE 23. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY RETAIL 2019-2027 (USD MILLION)

FIGURE 24. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY OTHER MARKET 2019-2027 (USD MILLION)

FIGURE 25. NORTH AMERICA USAGE OF PUBLIC AND PRIVATE CLOUD IN ENTERPRISES

FIGURE 26. NORTH AMERICA PAAS MARKET FORECAST IN MILLION (2011-2016)

FIGURE 27. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY CLOUD DEPLOYMENT 2019-2027 (USD MILLION)

FIGURE 28. NORTH AMERICA SAAS SOFTWARE SUBSCRIPTION REVENUE PERCENTAGE CHANGES FROM PRIOR YEARS (2012-2016)

FIGURE 29. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY ON-PREMISES 2019-2027 (USD MILLION)

FIGURE 30. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY SMALL & MEDIUM BUSINESSES (SMBs) 2019-2027 (USD MILLION)

FIGURE 31. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY LARGE ENTERPRISES 2019-2027 (USD MILLION)

FIGURE 32. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, REGIONAL OUTLOOK, 2018 & 2027 (IN %)

FIGURE 33. UNITED STATES MARKETING AUTOMATION SOFTWARE MARKET, 2019-2027 (IN USD MILLION)

FIGURE 34. CANADA MARKETING AUTOMATION SOFTWARE MARKET, 2019-2027 (IN USD MILLION)


List Of Figure

FIGURE LIST

FIGURE 1. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, 2019-2027 (IN USD MILLION)

FIGURE 2. PORTER'S FIVE FORCE ANALYSIS OF MARKETING AUTOMATION SOFTWARE MARKET

FIGURE 3. KEY IMPACT ANALYSIS

FIGURE 4. KEY PLAYER POSITIONING IN 2018 (%)

FIGURE 5. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY CAMPAIGN MANAGEMENT 2019-2027 (USD MILLION)

FIGURE 6. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY E-MAIL MARKETING 2019-2027 (USD MILLION)

FIGURE 7. WORLDWIDE E-MAIL ACCOUNT FROM 2015-2019 (USD MILLION)

FIGURE 8. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY MOBILE APPLICATION 2019-2027 (USD MILLION)

FIGURE 9. NORTH AMERICA SMARTPHONE & TABLET USERS FROM 2014-2020 (USD BILLION)

FIGURE 10. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY INBOUND MARKETING 2019-2027 (USD MILLION)

FIGURE 11. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY LEAD NURTURING & LEAD SCORING 2019-2027 (USD MILLION)

FIGURE 12. NORTH AMERICA DIGITAL BUYERS FROM 2014-2019 (USD BILLION)

FIGURE 13. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY REPORTING & ANALYTICS 2019-2027 (USD MILLION)

FIGURE 14. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY SOCIAL MEDIA MARKETING 2019-2027 (USD MILLION)

FIGURE 15. NORTH AMERICA SOCIAL MEDIA USERS FROM 2015-2020 (USD BILLION)

FIGURE 16. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY OTHER APPLICATIONS 2019-2027 (USD MILLION)

FIGURE 17. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY ACADEMIC & EDUCATION MARKET 2019-2027 (USD MILLION)

FIGURE 18. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY ADVERTISING MARKET 2019-2027 (USD MILLION)

FIGURE 19. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY BANKING FINANCIAL SERVICES & INSURANCE 2019-2027 (USD MILLION)

FIGURE 20. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY HEALTHCARE MARKET 2019-2027 (USD MILLION)

FIGURE 21. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY MANUFACTURING & DISTRIBUTION 2019-2027 (USD MILLION)

FIGURE 22. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY MEDIA & ENTERTAINMENT MARKET 2019-2027 (USD MILLION)

FIGURE 23. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY RETAIL 2019-2027 (USD MILLION)

FIGURE 24. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY OTHER MARKET 2019-2027 (USD MILLION)

FIGURE 25. NORTH AMERICA USAGE OF PUBLIC AND PRIVATE CLOUD IN ENTERPRISES

FIGURE 26. NORTH AMERICA PAAS MARKET FORECAST IN MILLION (2011-2016)

FIGURE 27. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY CLOUD DEPLOYMENT 2019-2027 (USD MILLION)

FIGURE 28. NORTH AMERICA SAAS SOFTWARE SUBSCRIPTION REVENUE PERCENTAGE CHANGES FROM PRIOR YEARS (2012-2016)

FIGURE 29. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY ON-PREMISES 2019-2027 (USD MILLION)

FIGURE 30. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY SMALL & MEDIUM BUSINESSES (SMBs) 2019-2027 (USD MILLION)

FIGURE 31. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY LARGE ENTERPRISES 2019-2027 (USD MILLION)

FIGURE 32. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, REGIONAL OUTLOOK, 2018 & 2027 (IN %)

FIGURE 33. UNITED STATES MARKETING AUTOMATION SOFTWARE MARKET, 2019-2027 (IN USD MILLION)

FIGURE 34. CANADA MARKETING AUTOMATION SOFTWARE MARKET, 2019-2027 (IN USD MILLION)


List Of Table

TABLE LIST

TABLE 1: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY COUNTRY, 2019-2027 (IN USD MILLION)

TABLE 2: MARKET ATTRACTIVENESS INDEX

TABLE 3: VENDOR SCORECARD

TABLE 4: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY APPLICATION, 2019-2027, (IN USD MILLION)

TABLE 5: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY VERTICAL, 2019-2027, (IN USD MILLION)

TABLE 6: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT, 2019-2027, (IN USD MILLION)

TABLE 7: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY END-USER, 2019-2027, (IN USD MILLION)

TABLE 8: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY COUNTRY, 2019-2027 (IN USD MILLION)

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Products and Companies


Companies

1. INTERNATIONAL BUSINESS MACHINES CORPORATION

2. ORACLE CORPORATION

3. SALESFORCE

4. SAP SE

5. ADOBE SYSTEMS

6. SAS INSTITUTE

7. ACT-ON SOFTWARE

8. COGNIZANT TECHNOLOGY SOLUTIONS

9. ETRIGUE CORPORATION

10. GREENROPE

11. HATCHBUCK

12. HUBSPOT, INC.

13. INSIDESALES.COM INC (HOLDING COMPANY OF INBOUNDIO)

14. INFUSIONSOFT (KEAP)

Company Profile

Company Profile Title

MARKET OUTLOOK

Triton estimates the North America marketing automation software market to develop at a CAGR of 8.42% during the forecast period of 2019-2027.

The rise in the demand for digital marketing is enhancing the requirement of the marketing automation software market in the North American region. The marketing automation software market report consists of four major segments which include applications, verticals, deployment models and end users.

The United States leads the marketing automation software market in the North American region. The increasing demand and acceptance of digital marketing and automation tools are responsible for driving the growth of the marketing automation software market in North America. Also, the increasing adoption of cloud-based technology provides key opportunities for market growth.

COMPETITIVE OUTLOOK

The established companies in the marketing automation software market are Infusionsoft (Keap), Greenrope, Hatchbuck, Hubspot, Inc., Oracle Corporation, SAS Institute, Adobe Systems, International Business Machines Corporation (IBM), SalesForce, eTrigue Corporation, SAP SE, Cognizant Technology Solution, Insidesales.com, Inc. (holding company of Inboundio), and Act-On Software.

READ MORE

Scope

TABLE OF CONTENTS

1. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET-SUMMARY

2. INDUSTRY OUTLOOK

2.1. MARKET DEFINITION

2.2. KEY INSIGHTS

2.2.1. LEAD NURTURING & LEAD SCORING IS THE FASTEST GROWING APPLICATION IN MARKETING AUTOMATION SOFTWARE MARKET

2.2.2. CLOUD IS THE DOMINANT DEPLOYMENT MODEL IN MARKETING AUTOMATION SOFTWARE MARKET

2.3. PORTER'S FIVE FORCE ANALYSIS

2.3.1. THREAT OF NEW ENTRANTS

2.3.2. THREAT OF SUBSTITUTE

2.3.3. BARGAINING POWER OF SUPPLIERS

2.3.4. BARGAINING POWER OF BUYERS

2.3.5. THREAT OF COMPETITIVE RIVALRY

2.4. MARKET ATTRACTIVENESS INDEX

2.5. VENDOR SCORECARD

2.6. MARKET DRIVERS

2.6.1. RISE IN THE DEMAND FOR DIGITAL MARKETING

2.6.2. GROWTH IN THE DEMAND TO INTEGRATE MARKETING EFFORTS

2.6.3. INCREASING IMPORTANCE TO CUSTOMER EXPERIENCE

2.6.4. NEED FOR HIGHER ROI

2.7. MARKET RESTRAINTS

2.7.1. CONCERNS RELATED TO DATA

2.7.2. INTEROPERABILITY ISSUES

2.8. MARKET OPPORTUNITIES

2.8.1. RISING ADOPTION OF CLOUD-BASED TECHNOLOGY

2.8.2. INCREASE IN THE USE OF LOCATION-BASED MARKETING

2.9. MARKET CHALLENGES

2.9.1. AMALGAMATION WITH EXISTING MARKETING SYSTEM

2.9.2. SHORTAGE OF KNOWLEDGE AND SKILLED EMPLOYEES

3. MARKETING AUTOMATION SOFTWARE MARKET OUTLOOK-BY APPLICATION

3.1. CAMPAIGN MANAGEMENT

3.2. E-MAIL MARKETING

3.3. MOBILE APPLICATION

3.4. INBOUND MARKETING

3.5. LEAD NURTURING & LEAD SCORING

3.6. REPORTING & ANALYTICS

3.7. SOCIAL MEDIA MARKETING

3.8. OTHER APPLICATION

4. MARKETING AUTOMATION SOFTWARE MARKET OUTLOOK-BY VERTICAL

4.1. ACADEMIC & EDUCATION

4.2. ADVERTISING & DESIGN

4.3. BFSI

4.4. HEALTHCARE

4.5. MANUFACTURING & DISTRIBUTION

4.6. MEDIA & ENTERTAINMENT

4.7. RETAIL

4.8. OTHER VERTICALS

5. MARKETING AUTOMATION SOFTWARE MARKET OUTLOOK-BY DEPLOYMENT

5.1. ON-PREMISES

5.2. CLOUD

6. MARKETING AUTOMATION SOFTWARE MARKET OUTLOOK-BY END-USER

6.1. SMALL & MEDIUM BUSINESSES (SMBs)

6.2. LARGE ENTERPRISES

7. MARKETING AUTOMATION SOFTWARE MARKET-NORTH AMERICA

7.1. UNITED STATES

7.2. CANADA

8. COMPETITIVE LANDSCAPE

8.1.1. INTERNATIONAL BUSINESS MACHINES CORPORATION

8.1.2. ORACLE CORPORATION

8.1.3. SALESFORCE

8.1.4. SAP SE

8.1.5. ADOBE SYSTEMS

8.1.6. SAS INSTITUTE

8.1.7. ACT-ON SOFTWARE

8.1.8. COGNIZANT TECHNOLOGY SOLUTIONS

8.1.9. ETRIGUE CORPORATION

8.1.10. GREENROPE

8.1.11. HATCHBUCK

8.1.12. HUBSPOT, INC.

8.1.13. INSIDESALES.COM INC (HOLDING COMPANY OF INBOUNDIO)

8.1.14. INFUSIONSOFT (KEAP)

9. METHODOLOGY & SCOPE

9.1. RESEARCH SCOPE

9.2. SOURCES OF DATA

9.3. RESEARCH METHODOLOGY

 

 

 

TABLE LIST

TABLE 1: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY COUNTRY, 2019-2027 (IN USD MILLION)

TABLE 2: MARKET ATTRACTIVENESS INDEX

TABLE 3: VENDOR SCORECARD

TABLE 4: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY APPLICATION, 2019-2027, (IN USD MILLION)

TABLE 5: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY VERTICAL, 2019-2027, (IN USD MILLION)

TABLE 6: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT, 2019-2027, (IN USD MILLION)

TABLE 7: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY END-USER, 2019-2027, (IN USD MILLION)

TABLE 8: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY COUNTRY, 2019-2027 (IN USD MILLION)

 

 

FIGURE LIST

FIGURE 1. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, 2019-2027 (IN USD MILLION)

FIGURE 2. PORTER'S FIVE FORCE ANALYSIS OF MARKETING AUTOMATION SOFTWARE MARKET

FIGURE 3. KEY IMPACT ANALYSIS

FIGURE 4. KEY PLAYER POSITIONING IN 2018 (%)

FIGURE 5. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY CAMPAIGN MANAGEMENT 2019-2027 (USD MILLION)

FIGURE 6. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY E-MAIL MARKETING 2019-2027 (USD MILLION)

FIGURE 7. WORLDWIDE E-MAIL ACCOUNT FROM 2015-2019 (USD MILLION)

FIGURE 8. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY MOBILE APPLICATION 2019-2027 (USD MILLION)

FIGURE 9. NORTH AMERICA SMARTPHONE & TABLET USERS FROM 2014-2020 (USD BILLION)

FIGURE 10. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY INBOUND MARKETING 2019-2027 (USD MILLION)

FIGURE 11. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY LEAD NURTURING & LEAD SCORING 2019-2027 (USD MILLION)

FIGURE 12. NORTH AMERICA DIGITAL BUYERS FROM 2014-2019 (USD BILLION)

FIGURE 13. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY REPORTING & ANALYTICS 2019-2027 (USD MILLION)

FIGURE 14. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY SOCIAL MEDIA MARKETING 2019-2027 (USD MILLION)

FIGURE 15. NORTH AMERICA SOCIAL MEDIA USERS FROM 2015-2020 (USD BILLION)

FIGURE 16. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY OTHER APPLICATIONS 2019-2027 (USD MILLION)

FIGURE 17. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY ACADEMIC & EDUCATION MARKET 2019-2027 (USD MILLION)

FIGURE 18. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY ADVERTISING MARKET 2019-2027 (USD MILLION)

FIGURE 19. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY BANKING FINANCIAL SERVICES & INSURANCE 2019-2027 (USD MILLION)

FIGURE 20. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY HEALTHCARE MARKET 2019-2027 (USD MILLION)

FIGURE 21. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY MANUFACTURING & DISTRIBUTION 2019-2027 (USD MILLION)

FIGURE 22. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY MEDIA & ENTERTAINMENT MARKET 2019-2027 (USD MILLION)

FIGURE 23. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY RETAIL 2019-2027 (USD MILLION)

FIGURE 24. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY OTHER MARKET 2019-2027 (USD MILLION)

FIGURE 25. NORTH AMERICA USAGE OF PUBLIC AND PRIVATE CLOUD IN ENTERPRISES

FIGURE 26. NORTH AMERICA PAAS MARKET FORECAST IN MILLION (2011-2016)

FIGURE 27. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY CLOUD DEPLOYMENT 2019-2027 (USD MILLION)

FIGURE 28. NORTH AMERICA SAAS SOFTWARE SUBSCRIPTION REVENUE PERCENTAGE CHANGES FROM PRIOR YEARS (2012-2016)

FIGURE 29. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY ON-PREMISES 2019-2027 (USD MILLION)

FIGURE 30. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY SMALL & MEDIUM BUSINESSES (SMBs) 2019-2027 (USD MILLION)

FIGURE 31. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY LARGE ENTERPRISES 2019-2027 (USD MILLION)

FIGURE 32. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, REGIONAL OUTLOOK, 2018 & 2027 (IN %)

FIGURE 33. UNITED STATES MARKETING AUTOMATION SOFTWARE MARKET, 2019-2027 (IN USD MILLION)

FIGURE 34. CANADA MARKETING AUTOMATION SOFTWARE MARKET, 2019-2027 (IN USD MILLION)


List Of Figure

FIGURE LIST

FIGURE 1. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, 2019-2027 (IN USD MILLION)

FIGURE 2. PORTER'S FIVE FORCE ANALYSIS OF MARKETING AUTOMATION SOFTWARE MARKET

FIGURE 3. KEY IMPACT ANALYSIS

FIGURE 4. KEY PLAYER POSITIONING IN 2018 (%)

FIGURE 5. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY CAMPAIGN MANAGEMENT 2019-2027 (USD MILLION)

FIGURE 6. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY E-MAIL MARKETING 2019-2027 (USD MILLION)

FIGURE 7. WORLDWIDE E-MAIL ACCOUNT FROM 2015-2019 (USD MILLION)

FIGURE 8. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY MOBILE APPLICATION 2019-2027 (USD MILLION)

FIGURE 9. NORTH AMERICA SMARTPHONE & TABLET USERS FROM 2014-2020 (USD BILLION)

FIGURE 10. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY INBOUND MARKETING 2019-2027 (USD MILLION)

FIGURE 11. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY LEAD NURTURING & LEAD SCORING 2019-2027 (USD MILLION)

FIGURE 12. NORTH AMERICA DIGITAL BUYERS FROM 2014-2019 (USD BILLION)

FIGURE 13. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY REPORTING & ANALYTICS 2019-2027 (USD MILLION)

FIGURE 14. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY SOCIAL MEDIA MARKETING 2019-2027 (USD MILLION)

FIGURE 15. NORTH AMERICA SOCIAL MEDIA USERS FROM 2015-2020 (USD BILLION)

FIGURE 16. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY OTHER APPLICATIONS 2019-2027 (USD MILLION)

FIGURE 17. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY ACADEMIC & EDUCATION MARKET 2019-2027 (USD MILLION)

FIGURE 18. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY ADVERTISING MARKET 2019-2027 (USD MILLION)

FIGURE 19. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY BANKING FINANCIAL SERVICES & INSURANCE 2019-2027 (USD MILLION)

FIGURE 20. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY HEALTHCARE MARKET 2019-2027 (USD MILLION)

FIGURE 21. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY MANUFACTURING & DISTRIBUTION 2019-2027 (USD MILLION)

FIGURE 22. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY MEDIA & ENTERTAINMENT MARKET 2019-2027 (USD MILLION)

FIGURE 23. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY RETAIL 2019-2027 (USD MILLION)

FIGURE 24. NORTH AMERICA MARKETING AUTOMATION SOFTWARE, BY OTHER MARKET 2019-2027 (USD MILLION)

FIGURE 25. NORTH AMERICA USAGE OF PUBLIC AND PRIVATE CLOUD IN ENTERPRISES

FIGURE 26. NORTH AMERICA PAAS MARKET FORECAST IN MILLION (2011-2016)

FIGURE 27. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY CLOUD DEPLOYMENT 2019-2027 (USD MILLION)

FIGURE 28. NORTH AMERICA SAAS SOFTWARE SUBSCRIPTION REVENUE PERCENTAGE CHANGES FROM PRIOR YEARS (2012-2016)

FIGURE 29. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY ON-PREMISES 2019-2027 (USD MILLION)

FIGURE 30. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY SMALL & MEDIUM BUSINESSES (SMBs) 2019-2027 (USD MILLION)

FIGURE 31. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY LARGE ENTERPRISES 2019-2027 (USD MILLION)

FIGURE 32. NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, REGIONAL OUTLOOK, 2018 & 2027 (IN %)

FIGURE 33. UNITED STATES MARKETING AUTOMATION SOFTWARE MARKET, 2019-2027 (IN USD MILLION)

FIGURE 34. CANADA MARKETING AUTOMATION SOFTWARE MARKET, 2019-2027 (IN USD MILLION)


List Of Table

TABLE LIST

TABLE 1: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY COUNTRY, 2019-2027 (IN USD MILLION)

TABLE 2: MARKET ATTRACTIVENESS INDEX

TABLE 3: VENDOR SCORECARD

TABLE 4: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY APPLICATION, 2019-2027, (IN USD MILLION)

TABLE 5: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY VERTICAL, 2019-2027, (IN USD MILLION)

TABLE 6: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT, 2019-2027, (IN USD MILLION)

TABLE 7: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY END-USER, 2019-2027, (IN USD MILLION)

TABLE 8: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY COUNTRY, 2019-2027 (IN USD MILLION)

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Companies

1. INTERNATIONAL BUSINESS MACHINES CORPORATION

2. ORACLE CORPORATION

3. SALESFORCE

4. SAP SE

5. ADOBE SYSTEMS

6. SAS INSTITUTE

7. ACT-ON SOFTWARE

8. COGNIZANT TECHNOLOGY SOLUTIONS

9. ETRIGUE CORPORATION

10. GREENROPE

11. HATCHBUCK

12. HUBSPOT, INC.

13. INSIDESALES.COM INC (HOLDING COMPANY OF INBOUNDIO)

14. INFUSIONSOFT (KEAP)